BUSINESS MODEL CANVAS (BMC) and DATA STORYTELLING

2 day program

The Business Model Canvas, is a strategic management and entrepreneurial tool. It allows you to describe, design, challenge, invent, and pivot your business model. The BMC breaks your business model down into easily-understood segments: Key Partners, Key Activities, Key Resources, Value Propositions, Customer Relationships, Channels, Customer Segments, Cost Structure, and Revenue Streams.

 

By digging into these elements of your company, you can recognize and act on areas that can be improved. It also reveals clear paths on which to build your organizational innovation strategy.

 

Gaining a better understanding of your business never hurts. It helps you communicate your goals to your team. It helps communicate to clients why they should do business with you. It helps pull into focus what your business does and how it will continue to do it - successfully - into the future. The BMC is an invaluable tool for startups and Fortune 500 staples alike


Data storytelling is a methodology for communicating information, tailored to a specific audience, with a compelling narrative or story. Effective data storytelling unlocks the true potential of data insights.

  • Two parts to a great data storytelling : Story & Visual

  • The WHO, WHAT, and HOW 

  • WHO: Build a profile of your audience

  • WHAT: Think about what to tell them, 

  • HOW: Consider how you can tell them your story

  • Storyboarding and narrative structure

  • Choosing the right visuals for the right data